General Manager

Your career, your way. We’re recruiting for an experienced and inspirational General Manager to drive Parkdean Resorts forward in this thriving industry.

Reporting into the Regional Director, we are looking for an experienced operator to successfully lead the team who is also an enthusiastic and engaging leader. If you would like to be considered for this position, we welcome your application.

So, why Parkdean Resorts?

Well, besides the one-of-a-kind team culture, stunning locations across the UK, and the security that comes with being a part of the UK’s largest holiday park operator, we can offer:

• Fantastic Annual Management Bonus scheme


• Up to 50% off holidays with us


• 30% off park activities, food & drink


• 25% off holidays for friends & family


• Clear career pathways for those looking to progress

Your day-to-day.

• Managing, organising, controlling, and supervising efficiently all elements of the park in line with current company policies and procedures ensuring delivery of the financial target of the parks EBITDA


• Recruiting, retaining, motivating, training and consistently developing the department heads along with their direct reports to ensure we get the best from our people and deliver/exceed our guest expectations


• Taking full responsibility of all revenue streams including Holiday Home Sales and Owners, Holiday Hire, on park spend and all park overheads whilst being directly accountable for the operation of all areas of the park in accordance with company standards of product, presentation, and service


• Managing, organising, controlling, and supervising the process of any specified capital expenditure as directed by the Regional Director ensuring financial, conceptual, and phasing objectives are achieved in line with company policy


• Managing agreed budgets of controllable expenses and wage costs, alongside determining, and implementing strategies to increase year on year sales and to achieve agreed gross profit margins throughout all units/departments


• Regularly exploring competitor activity, market trends and new initiatives


• A key focus area is agreeing with department managers their business plans and performance targets and monitoring these to take the necessary corrective action. In addition, you will plan with the management team their strategies to meet the seasonal demands of the business.

The idea person will have:

• Strong business and financial acumen, with a passion for customer focus


• An honest, professional and a respectful approach


• An ability to influence and negotiate


• Experience of planning and organising projects


• Previous experience in the holiday parks industry and senior level management of a similar size and scope will be hugely advantageous.

Are we the right fit for you?

At Parkdean Resorts we don’t leave unforgettable moments to chance. We pitch in, we have fun, and we grow, challenging and inspiring each other to make great things happen every, single, day. We’re the people people, Parkdean people - we’re family, ensuring holiday happy is never far away.

Care | we care about our guests, our people, and our communities.

Pace | we make great things happen, making the most of every minute.

Difference | we celebrate difference and encourage each other to be ourselves.

Belonging | we’re family, offering a home away from home where people feel safe.

Value | we value all.

PDR is committed to Safeguarding and promoting the welfare of Children and Adults at Risk. Background checks including DBS (or equivalent) will be carried out if appropriate.

We want to do all we can to create an environment and recruitment process where people feel safe and comfortable to talk about disability. For any reasonable adjustment requests, please contact the team at careers@parkdean-resorts.com